Missouri Baptist University President Keith Ross | Facebook
Missouri Baptist University President Keith Ross | Facebook
This translates to roughly 6.4% of all spending for sports teams at the seven universities in the county during the 2023 season.
The average sports expenses at St. Louis County have grown 228.9% since 2010.
College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.
In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.
Men's Football Team's Expenditures in St. Louis County in Last 5 Years
| Year | Football Team's Expenditures | % from grand total sport team expenditures |
|---|---|---|
| 2023 | $3,118,809 | 6.4% |
| 2022 | $3,086,601 | 6.7% |
| 2021 | $2,354,530 | 5.8% |
| 2020 | $3,083,094 | 7.2% |
| 2019 | $2,818,507 | 6.6% |
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